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ARManufacturing, Technology & Industry
What we write about industrial visualisation, augmented and virtual reality. Not trend pieces; practical notes on how the work is done, what it costs and what it solves.
Industrial Animation
Industrial animation is an important technological tool that reveals the technical specifications of a working machine or a part.
Augmented RealityHow Does Web-Based Augmented Reality Work? A 3D Product Experience Without an App
What is web-based AR and how does it work without downloading an app? The difference between WebXR, AR Quick Look and Scene Viewer, GLB and USDZ formats, and a practical setup guide for machine manufacturers.
Virtual RealityOperator Training with VR: Reducing the Cost of Unplanned Downtime
How does virtual reality operator training work, and what cost does it reduce? Rates of downtime caused by human error, VR training effectiveness research, and an implementation model for machine manufacturers.
Industrial Rendering3D Rendering from CAD Data: Working with STEP, IGES and Native Formats
How is a 3D render produced from a CAD file? Preparing STEP, IGES, SolidWorks, Inventor and CATIA files, simplification, material definition and delivery formats.
IndustryReducing Trade Fair and Shipping Costs with a Digital Twin
What does it really cost to transport a machine to a trade fair, and how much of that does a digital twin cover? A comparison of booth, shipping and setup costs against 3D, AR and VR alternatives.
IndustryBefore the Buyer Calls You: Digital Visibility in Machine Sales
B2B buyers complete around 70% of the purchasing process without speaking to a sales rep. What does this mean for machine manufacturers, and how do you build digital visibility?
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